El Talismán is a telenovela co-produced by Venevision and Univision Studios, starring Blanca Soto and Rafael Novoa as the main protagonists, and Aarón Díaz, Lola Ponce, and Marcela Mar as the main antagonists. Univision had announced that El Talismán would air on the network as part of the 2011–2012 programming schedule, and was confirmed to air in 2012 on November 11, 2011. Though 120 episodes were planned to be produced, the episode count was reduced to a total of 98 due to low ratings.

From January 30 to February 3, 2012, Univision aired El Talismán at 8pm central, replacing one hour of Una familia con suerte, and later at 9pm central from February 6 to March 9, 2012. Though El Talismán was seen by 5 million viewers during its premiere day, viewership declined overtime during its prime time airings. As a result, Univision aired El Talismán at 1pm central from March 12 to June 15, 2012.